Designing a social media kit your team will actually use
Fewer templates, clearer rules, and why the best kit is the one nobody has to ask about.
By Ivan Panov · · 4 min read
Most social media kits fail because they are too big. Twenty templates means nobody remembers which one to use.
We aim for five or six templates, one page of rules and a few real examples. If the team can use it on a phone, they will use it.